苏州环球教育：2020年3月14日亚太区雅思写作真题解析及范文分享！

　　小作文 本周考察流程图 陶罐的制造

　　大家可以根据之前的考题制作砖头，制作水泥这类相同的工业生产图的写作方式进行复习和准备。注意图表的动词描述，步骤的衔接，必要的解释和内容说明即可。

　　大作文 本周考察媒体类经典题目：

　　Advertisements are becoming more and more common in everyday life. Is it a positive or negative development? 广告的普及是好的还是不好的现象

图片来源于网络

　　考题分析：

　　这个题目是广告类话题的最笼统的上层考法，没有任何的题目限定，不像之前考过的针对孩子的广告，或者名人代言广告等题目，所以从难易程度上来看，属于偏简单题目。

　　大家可以把核心立场设立为广告是好的，然后用小比例的篇幅帮助人们注意广告的弊端即可。

　　参考范文：

　　Advertisements, as a most used marketing tool, are popular on public media these days. Though, as any other media contents, ads impart misleading concepts to audiences constantly, they do shape the modern business model and consuming behaviors to a great extent.

　　With ads promotion, business can deliver precise messages to target customers with great visual and emotional demonstration. These advertisers package their products with Exquisite advertisement design using celebrity effects, computer graphics and clever story lines to give customers an unexpected shock and impression. Therefore, the sales figure rockets up as the customers` loyal deepens. John Lewis`s Christmas advertising meets the expectations of millions of customers each year with the imprinted corporate culture in the ads and naturally, and these types of ads, to all alike companies, equal both Profitability means and brand promotion. Similarly, to all worldwide customers, ads means more of an artwork of commercial activities than simply a channel of information.

　　However, only companies with conscience positioning or social responsibility will make the most use of ads in the good way. Many others, especially the profit-driven companies would distort ads into a deceptive tool. They would exaggerate the merits of their products with vague propaganda and misleading information of product defect just like what most health care drug manufacturers do today, crowing about the effectiveness while casting a veil over the side effects to human bodies.

　　Therefore, customers have to hold a rational judgement on the messages delivered in ads and make the smart decision in daily consumption of business products. Advertisement itself is a market tool that serves both customers and companies, but to play to its strengthen, advertising should be conducted with an ethical manner.